Instride is an athletic performance optimization company that specializes in technology. The innovative technology produced by this company allows serious athletes to take their workouts to a whole new level. The three products this campaign features are InSight Lenses, InLine Kicks, and InTune Earbuds.

These products are not for the everyday athlete. They are only for high-performing, elite athletes that want serious workouts. My designs were aimed at this performance-driven, athletic achiever demographic, that’s looking for the top quality products to push their workouts further.